Traffic
Anyone who has been marketing online knows that the
lifeblood of a business is the traffic of a site. More visitors equal more revenue. However, here are some ways that you can tweak your sites with to
improve revenue without the need to get more visitors.
Convince
Your Audience
The first method is to weave in your personal touch
in your message in which you would like to generate revenue. Nobody wants to be sold to by a total stranger, but many
people will buy what their close friends recommend to them. If you can convince
your audience that you are a personal friend who has their best interest at
heart, they will be convinced to buy your products. Remember to speak to an
individual in your revenue generating letter, not to your whole audience.
Testimonials
The second method is to publish testimonials and
comments from your customers. A good idea would be to publish both good and bad
comments; that way prospects will be really convinced that these testimonials are
real. When prospects see testimonials on your website, they will have the
confidence to buy from you because human beings follow the herd mentality; when
others have bought and proven it authentic, they will jump on the bandwagon and
buy too.
Product
Offers
Use visual representations for the problems and
solutions that your product offers. Not everyone will read your text copy from
the head to the tail, but most people will pay attention to images on your
website. Offer quality bonuses to accompany the product. When you offer bonuses
that complement your product, your prospects will feel it's a very good deal
and it would be stupid to miss it. Be sure to state the monetary value of your
bonuses so that people will be even more compelled to grab your good bargain.
Bonuses
Lastly, ask for the sale! Many people entice their
prospects with the benefits of their product, sell to them with stories of how
it has solved many problems, even offered killer bonuses but forget to ask for
the sale. Give a clear instruction on how to buy your product.
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